How a Royal Canin Boosted Sales Growth Focusing Top-Performing Outlets
business growth with 100% SFA adoption
increase in sales productivity
increase in monthly distribution
Range selling through 100% RTM adherence
Founded in 1985, Nabati is a global leader in indulgent snacking, headquartered in Indonesia and present in over 25 countries. Known for quality and innovation, it is India’s No.1 wafers brand, with a diverse portfolio that includes Nextar, a rich chocolate-filled brownie cookie, and Siip, a crunchy, flavorful extruded snack.
FMCG
< Rs 10,000 crores*
India
Botree DMS, Botree SFA
Strengthen market presence and establish category leadership in the wafer segment.
Agile, robust and scalable solution to meet their ambitious goals.
Gain real-time insights into sales and distribution performance across multiple channels.
User-friendly and scalable solution to boost operational efficiency and productivity.
Using Botree DMS & Botree SFA solutions, Nabati was able to:
Streamline operations by achieving a remarkable 100% SFA adoption rate within just two months of implementation.
Enhance retail execution and improve order fulfillment rates by automating order management through integrated DMS with SFA systems.
Gained valuable insights into market feasibility, outreach potential, and the ideal consumer-market mix, enabling Nabati to prioritize the right markets for expansion.
Enhanced sales efficiency with a simple and intuitive UI/UX, driving a 37.5% increase in sales productivity.
Rahul Khandelwal
Country Manager, Nabati, India