
Formerly with Coca-Cola and Perfetti Van Melle, Anand brings deep expertise in sales-led IT transformation.

A seasoned advisor to leading CPG firms, Vasu specializes in bridging sales and technology.

Product and GTM leader driving AI innovation for India’s top CPG brands.
Learn how to equip your sales teams with AI-powered decision support
See how AI improves sales call effectiveness, order quality, and outlet engagement
Hear real stories from leaders driving AI adoption in CPG
Botree Software is a pioneer and leader in DMS, SFA, and Analytics solutions, empowering businesses across various verticals to achieve increased market share, revenue, and profits. With a legacy of over 25 years, the Botree Product and Insights ecosystem supports more than 60 blue-chip clients, over 93,000 distributors, 33,000 active sales reps, and more than 5M retail stores.
Weaving success stories for companies across diverse verticals.
With the help of Botree's dedicated support, we identified and resolved unbilled outlets, making them profitable. We also streamlined the outlet onboarding process and added over 30,000+ new outlets.
Sridhar Vaidhyanathan
Chief Operating Officer, MK Agrotech
